Graphic T-Shirt: Part of marketing mix, will be handed out like leaflets at concerts, festivals, and exhibitions that, and other occasions and events my target market will attend. The T-shirt is also going to come with a pair of DE.NIME jeans as it is a graphic representation of the washing instructions. This t-shirt will work well with the target market as it is not branded directly. Hevily branded clothes is a no, when looking to target individual and creative dressers, labels and names are something they rebel against, therefore de.nime products will be clever rather than having the name slapped on de.nime will use creative ways encooperating cultural interests of the target market such as Graphic design or Illustration.